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As a masters graduate from the University of Florida’s College of Journalism and Communication master’s program, I now hold a degree in Public Relations and Communication Management. Below are a selection of works done as part of that program and beyond. Skills included in this gallery are communication planning, graphic design, social media management, and media relations.
The two press releases above were both done as media relation efforts and showcase two different styles. One being for a small, minority-owned business merchandise (left), and the other for a state agency event that I hosted as a consultant with FDOT (right).
The above campaign proposal for Bass Pro Shops was done as my Capstone Project for my masters program that included a SWOT analysis, audience segmentation, social media strategies, and ROI projection.
Above is a report that was done to summarize findings for a traffic study near Cape Coral, FL, as an FDOT consultant (right) and talking points for media outlets at an event for a new pedestrian traffic device (left). Both these documents exemplify my experience with audience research, analyzing data, and media relations.
Don’t see certain public relations aspects featured? No sweat! Reach out to me with any requests or questions.
